Schedule a Call

B2B Pricing Consultant

I empower B2B businesses to refine their pricing strategies for enhanced profitability and competitive advantage.
Schedule a Call

Your Strategic Partner in B2B Pricing Strategy Consulting

In the complex and competitive world of B2B sales, setting the right price for your products or services is pivotal for success. My mission is to assist B2B companies in navigating the intricacies of pricing, ensuring their strategies drive sustainable growth and create a compelling value proposition for their business clients.

SaaS Pricing Consulting Services

Custom Pricing Strategy Development

Specializing in developing bespoke pricing models tailored to the B2B sector, focusing on aligning your pricing strategy with business objectives and market realities. This service ensures your pricing reflects both your value proposition and the competitive landscape.

Value-Based Pricing Implementation

Guiding B2B companies through the process of adopting value-based pricing models, this service is dedicated to helping you articulate the unique value your products or services deliver. The goal is to set prices that your customers are willing to pay based on the perceived value, enhancing profitability.

Tiered Pricing Models

Designing tiered pricing structures that cater to different segments of your market. This approach enables B2B companies to address the varying needs and value perceptions of their diverse customer base, optimizing revenue across different customer segments.

Negotiation Strategy Optimization

Providing strategies and support to optimize negotiation outcomes. This includes equipping your sales team with the tools and techniques to defend your pricing, articulate the value proposition clearly, and close deals that protect your margins.

About Me

With 16 years of experience, BA in Economics & Human Science and an MBA, I help companies maximize revenue potential by providing validated pricing models, frameworks, and processes. I’m also the founder & CEO of a SaaS startup, a former eCommerce platform CEO, and a former investment banker and analyst.

My versatility extends across diverse industries, including SaaS, FinTech, eCommerce, Retail, Gaming, E-learning, Sharing Economy, LogisticsTech, DiamondTech, Digital Marketing and more.

My work is based on behavioral economics principles to shape user decision making.

Tomer Hochma - Pricing Strategy Consultant

FAQ

A B2B Pricing Consultant brings expertise in analyzing your market, understanding your product’s value, and developing a pricing strategy that maximizes profitability. By employing data-driven insights and industry best practices, they ensure your pricing aligns with your business goals and market demands.

Value-based pricing focuses on setting prices based on the perceived value of your product or service to your customers, rather than solely on cost or market competition. This approach is crucial for B2B companies because it aligns pricing with the unique benefits and outcomes your solutions provide, enabling higher profit margins and better customer relationships.

It’s recommended to review and potentially adjust your pricing strategy annually or when significant changes occur in your market, product offerings, or cost structure. Engaging with a B2B Pricing Consulting service ensures these adjustments are strategic and data-informed.

Yes, a B2B Pricing Consultant can assist in developing pricing strategies that account for international market differences, including variations in purchasing power, regulatory environments, and competitive landscapes. Tailoring your pricing for global markets can significantly enhance your international sales and profitability.

Cost-plus pricing is based on the cost of producing your product or service plus a markup. In contrast, value-based pricing is determined by the perceived value or worth of your product to the customer. B2B Pricing Consultants often advocate for value-based pricing, as it better captures the unique benefits your solution provides to customers.

Tiered pricing offers different pricing levels for various features, services, or product bundles, allowing customers to choose the option that best meets their needs and budget. While beneficial for many B2B businesses, its suitability depends on your offering’s complexity and the diversity of your customer base. A B2B Pricing Consultant can help determine if this model is right for your business.

Success metrics can include increased profitability, higher sales volume, improved customer retention, and greater market share. A comprehensive review of financial performance, customer feedback, and competitive positioning post-implementation will indicate the strategy’s effectiveness.

Competitive analysis helps understand how your pricing compares to similar offerings in the market, identifying opportunities for differentiation. A B2B Pricing Consultant uses this analysis to ensure your pricing not only remains competitive but also highlights the unique value your company offers.

Scroll to Top